An event taxonomy is the agreed structure for naming product events, properties, actors, and contexts in analytics data.
Without a taxonomy, teams cannot trust funnels, cohorts, experiments, or AI-product evaluations.
A checkout taxonomy might separate checkout_started, payment_submitted, payment_failed, and order_completed with consistent cart and payment properties.
Public previews show the map. The app gives you reps, Hatch follow-ups, FLOW feedback, weak-move drills, and saved proof of progress.